Posted inManajemen Pemasaran Product Posted by By Eko Tjiptojuwono 08/04/2019 Product, Services, and Brands Building Customer Value Objective 1 What Is a Product? Objective 2…
Posted inManajemen Pemasaran Customer Value–Driven Marketing Strategy: Creating Value for Target Customers Posted by By Eko Tjiptojuwono 01/04/2019 Objectives Outline Objective 1 Define the major steps in designing a customer value–driven marketing strategy:…
Posted inManajemen Pemasaran Consumer Markets and Buyer Behavior and Business Markets and Business Buyer Behavior Posted by By Eko Tjiptojuwono 01/04/2019 Consumer Markets and Buyer Behavior Objectives Outline Objective 1 Define the consumer market and construct…
Posted inManajemen Pemasaran Analyzing the Marketing Environment and Managing Marketing Information to Gain Customer Insights Posted by By Eko Tjiptojuwono 01/04/2019 Analyzing the Marketing Environment Objectives Outline Objective 1 Describe the environmental forces that affect the…
Posted inManajemen Pemasaran Company and Marketing Strategy Posted by By Eko Tjiptojuwono 01/04/2019 Company and Marketing Strategy Objective Outlines Objective 1 explain company-wide strategic planning and its four…
Posted inKewirausahaan KARAKTER WIRAUSAHA SUKSES Posted by By Eko Tjiptojuwono 27/02/2019 WIRAUSAHA DAN IMPIAN Kita adalah realita di masa kini. Sejarah di masa lalu. Dan di…
Posted inManajemen Pemasaran Marketing: Creating Customer Value and Engagement Posted by By Eko Tjiptojuwono 25/02/2019 Essential functions of Business 1, Marketing 2. Production/operations 3. Finance/accounting 4. Human resources Marketing The…
Posted inInterpersonal Skill Types of Listening Posted by By Eko Tjiptojuwono 05/07/2018 Macam-macam listening dapat dikelompokkkan ke dalam 3 kelompok: Discriminative Listening Bayangkan diri Anda dikelilingi oleh orang-orang…
Posted inInterpersonal Skill Sign of Active Listening Posted by By Eko Tjiptojuwono 04/07/2018 Mendengarkan aktif melibatkan mendengarkan dengan semua indra serta memberikan perhatian penuh kepada pembicara. Minat dapat…
Posted inArtikel komputer Peranan ICT pada Institusi Pendidikan Tinggi Posted by By Eko Tjiptojuwono 10/07/2017 Negara berkembang di Asia dan Pasifik dengan cepat mencapai status ekonomi pendapatan menengah. Keunggulan kompetitif…