https://nscpolteksby.ac.id/ejournal/index.php/jamas <p>Journal&nbsp;of applied management and administration science&nbsp;is Journal of business administration, thus Journal&nbsp;published twice a year on july&nbsp;and February</p> en-US [email protected] (Anis Nur Chabibah) Mon, 28 Jul 2025 08:40:55 +0000 OJS 3.2.1.0 http://blogs.law.harvard.edu/tech/rss 60 https://nscpolteksby.ac.id/ejournal/index.php/jamas/article/view/409 <p>Given the high number of weddings in Blitar Regency, the printed invitation business presents a profitable and sustainable opportunity. ICARDU is a company specializing in custom invitation printing, allowing engaged couples to personalize their wedding invitations according to their preferences and vision.This business feasibility study aims to assess the viability of ICARDU’s custom invitation printing business by evaluating its potential profitability and sustainability. Specifically, the study examines whether the business is worth pursuing and the expected level of profitability.</p> <p>The research adopts a qualitative approach, utilizing interviews to gather data directly from participants. The interview questions cover key aspects such as financial feasibility, socio-cultural factors, and marketing strategies related to the custom invitation business in Blitar Regency. The collected data is then processed and analyzed using relevant theoretical frameworks to draw meaningful conclusions and recommendations.The findings indicate that ICARDU’s custom invitation printing business meets the necessary feasibility criteria and is suitable for operation.</p> Nina triolita; Hanna Naqqiya Copyright (c) 2025 Jurnal of Applied Management and Administration Science https://nscpolteksby.ac.id/ejournal/index.php/jamas/article/view/409 Mon, 28 Jul 2025 00:00:00 +0000 https://nscpolteksby.ac.id/ejournal/index.php/jamas/article/view/408 <p>By considering the consumption figures for ready-made food and drinks in the Surabaya area, the iced tea business has a profitable and promising business opportunity. H&amp;M Ice Tea is an iced tea drink business that provides refreshment in the middle of the hot city of Surabaya, even during the rainy season. The purpose of holding a feasibility study for this iced tea business is to find out whether this business is feasible or not and how much profit can be obtained if this business is run.</p> <p>The research method used is a qualitative method using interviews and surveys, namely a research method in which researchers collect data by talking directly with participants or research subjects and distributing surveys using Google Form. The questions asked included several aspects, namely legal aspects, environmental aspects, marketing aspects and economic aspects related to the iced tea business in the city of Surabaya. The collected research results and existing data are then processed, analyzed and processed on the basis of the theories studied and used as research and discussion material to produce a conclusion that can be used as a basis for providing the best recommendations. The research results show that the iced tea business has fulfilled the aspects of the business feasibility study and is feasible to run.</p> Nina triolita; Silvani Dhea Safira Copyright (c) 2025 Jurnal of Applied Management and Administration Science https://nscpolteksby.ac.id/ejournal/index.php/jamas/article/view/408 Mon, 28 Jul 2025 00:00:00 +0000